Are you a passionate storyteller with a knack for translating complex ideas into compelling narratives? Do you thrive in fast-paced environments and possess the strategic foresight to shape the future of a disruptive technology? If so, then KloudGin, the leading innovator in field service and asset management, wants you to join our team as a Product Marketing Manager/ Director.
The Opportunity:
At KloudGin, we’re not just building software; we’re empowering workers across the mission-critical Energy, Water and Gas Utility and Telecom industries to achieve extraordinary results. Our cloud-based platform connects everyone – customers, employees, contractors, and assets – delivering real-time information where and when it’s needed most. We’re driven by a deep obsession with customer experience and a relentless pursuit of innovation.
Your Impact:
You’ll be the voice of our product, crafting the narrative that drives market awareness, engagement, and ultimately, growth. This is no ordinary marketing role; you’ll sit at the intersection of product, marketing, customers, and sales, ensuring seamless alignment across all aspects of go-to-market strategy.
As our Product Marketing Manager/ Director, you’ll play a pivotal role in shaping the market perception of our solutions. You’ll be the master storyteller, crafting compelling narratives that resonate with our target audience and drive market adoption. This is a unique opportunity to own the story, influence the direction of our product, and contribute to the growth of a high-impact company.
What You’ll Do:
- Become an expert: Dive deep into our product, industry trends, and competitor landscape. Understand the needs and pain points of our target buyers and how our solutions deliver superior value.
- Craft compelling messaging: Develop clear, concise, and captivating messaging that resonates across all marketing channels and customer touchpoints. Empower your sales team to effectively communicate the value proposition and close deals.
- Champion customer success: Identify and amplify customer success stories that showcase the transformative power of our platform. Turn these stories into powerful marketing assets that inspire others.
- Build brand awareness: Create thought leadership content and execute strategic marketing initiatives to enhance brand awareness and establish KloudGin as the leader in the FSM + EAM space.
- Collaborate & lead: Partner closely with product, sales, and other teams to ensure seamless alignment and drive marketing success. Be a vocal advocate for the product and lead industry-specific initiatives.
Who You Are:
- B2B marketing pro: 5+ years of experience, ideally with early-stage SaaS startups selling enterprise solutions.
- Strategic thinker: Possesses a strategic mindset and the ability to translate business goals into actionable marketing plans.
- Startup mindset: Thrives in a fast-paced, dynamic environment and possesses the agility to adapt to changing priorities.
- Operational expertise: Understand the nuances of selling high-value, mission-critical applications.
- Customer-centric: Driven by a deep understanding of customer needs and a passion for creating value-based messaging and content.
- Gifted storyteller: Excellent writing and presentation skills, bridging the gap between business needs, product capabilities, and value proposition.
- Messaging maestro: Track record of developing clear, concise, and compelling messages.
- Sales savvy: Experience supporting both direct and partner channel sales models.
- Team player: Collaborative, creative, analytical, and able to lead and influence across functions.
- Fast learner: Adaptable and thrives in a dynamic environment.
- Education: Bachelor’s degree required, MBA preferred.
Ready to make a difference?
If you’re a motivated, ambitious, and creative individual who thrives in a challenging and rewarding environment, we want to hear from you. Join KloudGin and be part of a team that’s revolutionizing the way field service and asset management are done.